An Easy Way to Make Your Videos! Repurpose Your Blogs!

Making Videos Easy with Lumen5

by CHERYL GNAD on August 17, 2017

An Easy Way to Make Your Videos

Repurpose Your Blogs!

 You have lots of content at your fingertips if you blog. The key question here is – are you blogging? I hope you are. Next question – are you making use of video on your social media? I REALLY hope you are. Videos are going to be 75% of online feed in your social media and having material to create a video is crucial and this is one way to do it – EASILY! I’ve just begun myself and it isn’t perfect yet (will it ever?) but it gets better with practice!

Here is your FAST START!

To begin, you need two things – a blog and Lumen5.  http://lumen5.com It is a new company getting its “feet wet” in being on of the got to programs to implement great blog content and making it into a video. Right now, you can get in on it for FREE but you might see it needs to charge to use it if you get in later. So be sure to check it out today!

As mentioned before, making your blog into a video is simple! Especially if you have your own graphics to add to it. If not, you have plenty to choose from. Let’s not wait, but dive right in —

Open Lumen5.com – you will find that you will have a dashboard to keep your video projects. At the top right is the button CREATE VIDEO. Click this to begin.

Lumen5 video button

On the left you will enter the blog URL that you chose to repurpose as a video. You can copy/paste it or type it in. Then Hit CREATE. Watch the magic begin!

Add blog url

Once you’ve hit CREATE, you will have a version of your blog on the left with titles and subtitles, but not formatted as such. You will begin to add them to the right side, a drag and drop each line you wish to include in the video.

Use lines that summarize the paragraph or add the POINTS of each paragraph. You are going to be able to edit anything you wish at this point. You can ADD new lines too. One thing to watch for is too LONG of a sentence. The program will alert you when this happens but be thinking of short and concise sentences for the “slide”. 

Add story lines

Here you see the indications that your chosen sentence is too long by more than 230 characters! Now you can divide that text into smaller segments or leave it to later and the video will ask you again and it will be a floating 2 or 3 segmented text on that slide.

too long of a text

Once you have added all of the key points or lines into the right side, click on the CONTINUE in the top right-hand side.

THE VISUAL COMPONENTS

Video Images

This is the fun part for me. Lumen5 has direct access to CREATIVE COMMONS FREE images, as well as a way to retrieve your own graphics for this video. It will pull in the graphics used in the blog article too. What is especially good is that it finds related images to keywords that you have in your article – it does several areas of searches for you and makes suggestions.

Not all are going to fit YOUR blog or article that you will make into a video, but there might be something that fits and tells a great story for you! When you don’t have anything there is a photo image, it will also suggest a simple illustration that might work. Other CREATIVE COMMONS websites are also great places to search for that perfect image –   Pexels.com, Pixabay.com, and one that I’ve found just recently Unsplash.com .

Sample images

EDITING Your Video

Text

Each image is given 3-4 areas for you to edit. 1. The text – you can change the wording, sub-divide the sentences, quote it, Title, or no text at all.  You then can decide WHERE on the slide you want the text to appear.

Edit your Graphic

Music

Also, the editing will let you add music that fits the mood of your video. Music keeps the audience tuned into your video. The get to feel the rhythm of the slide changes too. Lumen5 syncs the slide changes with the music. If you blog is a deep subject – the mood might be dark or search sounding. If it is of happy behind the scenes work, there is music that is happy, jolly, or sometimes silly. What is YOUR mood? Match that style!

 Music track list

 

Your Branding

Lumen5 will allow you to add branding in the form of a logo watermark on each slide or image, and you can add what image and colors that will brand you at the end. 

Branding

logo watermark

 

Finished Product

Now you are ready to review and PUBLISH!

 Finished know like trustTo see the REAL final result – the finished video – WATCH:

 

 

 

 

 

 

 

 

 

 

 

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Written by CHERYL GNAD

CHERYL GNAD

Cheryl Gnad, of owner/social media consultant with Social Focus by CG, offers coaching and consulting for small businesses looking to incorporate social media into their advertising strategies. She is a self-developed business owner, and a trained social media manager with names like Kate Buck Jr., Amy Porterfield, Kim Garst and Sandi Krakowski. Follow her on Facebook at Social Focus by CG, Twitter@SocialFocusbyCG, and on Linkedin.

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